Interview / Analysis of the President of the Panhellenic Association of Insulation Companies (PSEM)

The Greek thermal insulation industry is going through a particularly creative period, with innovation and sustainability now being the main pillars of growth.

• As the President of PSEM, Mr.  Argyris Andreou , points out , there is now a clear shift towards new generation ecological materials and solutions that substantially improve the energy efficiency of buildings , aligned with European goals for the "green" transition.

The crucial role of the "insulating mantle"

Thermal insulation, both on the roof and on the external walls, functions as an insulating mantle that shields the building , while simultaneously improving its energy performance and the comfort of the occupants.

The multiple benefits:

1. Energy savings: Heat losses are reduced, achieving savings of up to 80% — especially in old buildings.
2. Quality of life: A constant temperature is maintained inside, ensuring thermal comfort throughout the year.
3. Durability & value: The long-term durability of the shell and the commercial value of the property are increased through energy upgrading.

The products that dominate the market

In the Greek market, thermal insulation materials that combine efficiency, durability and good cost-performance ratio stand out :

1. Expanded polystyrene (EPS): Lightweight and easy to apply material with high thermal performance.
2. Rock wool: Preferred in projects that require additional fire resistance and sound insulation , while offering thermal comfort.

The general market trend is towards the use of certified, energy-efficient and environmentally friendly materials , which meet modern standards of quality and sustainability.

The challenges for a sustainable future

Despite the positive trend, the sector is faced with challenges that affect growth and competitiveness:

1. Increased costs of raw materials and energy , which burdens production.
2. Need for continuous training and certification of technical teams.
3. Higher cost of sustainable materials, which delays their mass adoption.

Overcoming these obstacles requires coordinated actions, information and technological upgrading at all levels of the industry.

The "key" to the energy transition

The Greek thermal insulation industry is ready to play a leading role , investing in quality, innovation and collaboration with research institutions , to develop energy-efficient and environmentally responsible solutions.

• According to Mr. Andreou, the energy transition is the decisive factor that will determine the course of the sector in the next decade.

Conclusion

Thermal insulation is no longer just a technical choice, but a strategic investment in the future of buildings and the country.
The continuous upgrading of know-how, innovation and cooperation are the "keys" that pave the way for a sustainable and competitive Greek thermal insulation industry.